When a leader thinks about launching a new vision, I recommend the story of Nehemiah be considered. It is found in his...
The Nehemiah Vision Model, pt 2
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ARTICLES
The Nehemiah Vision Model, pt 1
As you lead your media ministry there are likely times you may think it is time for a new vision. Questions then come...
Priority ONE for 2022
Listen to this post now: In a recent edition of her “3 Things for Thursday” newsletter, social media engagement genius...
Six Tips for Year-End Giving
The last week of the year is such a productive and effective time to raise money for your ministry. One-third of all...
The Giving Grid
Over the last few months, our Vidare Creative team has been sharing insights and thoughts about what we heard from the...
5 Keys to Gain & Retain Recurring Donors
They’ve heard the right song at the right time. They’ve been encouraged and inspired by your personalities. And when...
Being Small is NOT an Excuse
Even though Fundraising21 was over two months ago, there was something that I heard from speaker Alan Mason that I...
The Magic of Mid-Level Engagement
I enjoyed listening to Mike Meyers at Fundraising 21. Mike engaged the attendees in two sessions. I loved his...
Can You Feel It?
As I look back on all the smart people we heard from during Fundraising21, I’ve been trying to single out one bit of...
Fundraising is Personal
“In a way, the world is a great liar. It shows you it worships and admires money, but at the end of the day it...
My Takeaway from Fundraising21
I loved having the opportunity to see everyone in person during Fundraising 21 in Nashville. Along with you, I love...
Open Rates Are Closing Soon
iOS 15 is about to make an iO-MESS of your email marketing. In September, Apple will release the latest version of...
Copywriting Lessons from Apple
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Nonprofit Crowdfunding on WordPress
In the beginning, entrepreneurs primarily used crowdfunding to gain small investments online from the public for their...
Remote Fundraising
Most of us have tried doing our show remote over the last year and some are still broadcasting from their closets like...
“Call Me When You Have a Minute”
Some of the most powerful fundraising tools are so simple, they get overlooked. Offering a text-giving option to your...
How To Approach Fundraising On Facebook & Instagram
Social media is all about building relationships. There are no better tools for relationship management than Facebook...
Free Money!
As a fundraiser, I get great joy out of typing the words, free money. I am amazed at how many radio stations do not do...
Is Your Core Monthly Ask Hard To Get?
Now that might be the question of the year. Most stations have a monthly core ask. Some ask for $30 a month; others...
Tis The Season For Year-End Fundraising
By now, your year-end fundraising strategy should be in full swing; if not, let's roll. It's surprising how many radio...
More Deadlines
One of the most significant issues I see in the world of fundraising is the lack of deadlines. I love what Brant...
Are We Asking the Right Questions?
I’ve been doing a lot of research lately in prep for a talk I’m giving during our Fundraising 2020 Mastermind this...
Expect a Great Fundraiser
For sure, these are uncertain times, but don’t make a mistake and underestimate your listener’s generosity. I’ve been...
How To Fundraise During Uncertain Times
So many are asking me if it's ok to fundraise right now. I think it depends on what your area is going through at the...
How To Keep Your Fundraiser Sounding Fresh
The other day I was engaged in a group chat with Christian music pioneer Matthew Ward from 2nd Chapter of Acts....
Why I Stopped My Business Underwriting Program
On the surface, it’s counterintuitive: decrease your station’s income in order to increase it? Look a little deeper,...
Your Worst Fundraising Mistake
As most of you know, I’ve been doing fundraisers for decades. I’ve been a part of over 700 fundraising events over...
Are Your Fundraisers Secure?
You’ve heard about data breaches at Target, Yahoo, Equifax, and others. How many letters and Life Lock alerts have you...
GIVE Is A Four Letter Word
It’s amazing how many people who live in the non-profit world hate asking for money. I have heard while visiting...
Do We Want Small Gifts?
I heard someone say the other day that small gifts are not needed during a pledge drive. All gifts are needed from...
Free Money
As a fundraiser, I get great joy out of typing these words: “free money”. I am amazed at how many radio stations do...